Portfolio

This is just a sample of recent work. Please contact Laura for more clips.

 

Editorial

For Healthcare Executives

Toward a Common Vision for Value Based Care Metrics
HFMA Leadership Magazine cover story

Developing New Ideas to Improve Children’s Health
HFMA Leadership Magazine

Cleveland Clinic Saves $22M in Pharmacy Costs by Developing Dashboard Tool
HFMA Healthcare Cost Containment cover story

Managing Cybersecurity Threats
HFM Magazine cover story (PDF)

RWJBarnabas Health Transforms Its Equipment Replacement and Service Strategy
HFMA Strategic Financial Planning cover story

New Structures, New Roles for the Future of Health Care

HFMA Leadership Magazine

Making Good on the Promise of Big Data in Health Care

HFMA Leadership Magazine

How Healthcare Organizations Can Strengthen an Affiliation Without Merging

HFM Magazine cover story

Capital Planning for a New Era in Health Care

HFM Magazine

The Future of Healthcare Finance: Focusing Your Strategies Amid Uncertainty

ACHE Healthcare Executive Magazine cover story (PDF)

Growing Your Trust Equity: New Strategies to Communicate When Errors Occur

ACHE Healthcare Executive Magazine (PDF)

Building High-Performing, Highly Diverse Teams and Organizations
ACHE Healthcare Executive Magazine (PDF)

6 Business Imperatives for Population Health Management

ACHE Healthcare Executive Magazine (PDF)

5 Ways to Support Clinical Integration

ACHE Healthcare Executive Magazine cover story (PDF)

Right-Sizing Risk: Lessons Learned from Industry Leaders

ACHE Healthcare Executive Magazine (PDF)

Thriving Under Value-Based Business Models

ACHE Healthcare Executive Magazine (PDF)

Leading Change from the C-Suite

ACHE Healthcare Executive Magazine (PDF)

More articles for healthcare executives are available on request.

For Pharmaceutical Executives

The Oncology Market: Six Key Trends for the Next Three Years
Executive Brief for Health Strategies Group (PDF)

Social Learning: How to Tap Its Potential
FOCUS Magazine, ghostwritten for CMR Institute (for the Life Sciences Trainers & Educators Network) (PDF)

More articles for pharmaceutical executives are available on request.

For Physicians and Providers

Using New Models to Align Physicians and the Supply Chain

HFMA Physician Business Adviser

Transformative Medicine

University of Chicago Biological Sciences Division Medicine on the Midway

Subspecialty Clinics Provide Team-Based Approach to Diabetes and Endocrinology Care
University of Maryland Rounds, produced by BlueSpire Strategic Marketing (PDF)

More articles for physicians and other providers are available on request.

For Consumers

Health Insurance When You’re Pregnant
WebMD

How Well Are You Handling Your Heartburn?

Heartburn Health Check, WebMD

Is Your Blood Pressure in Check?

Hypertension Health Check, WebMD

More articles for consumers (including patient profiles) are available on request.

Marketing Communications and Web Content

Web Content

Internal Medicine @ Rush

Moving Forward After a Devastating Burn

The University of Chicago Medicine Burn Center

The University of Chicago Medicine Dermatology

The University of Chicago Medicine Comer Children’s Hospital Pediatric Sinusitis

The University of Chicago Medicine Geriatric Oncology

The University of Chicago Medicine Center for Pelvic Health

The University of Chicago Medicine Lung Cancer Research

The University of Chicago Medicine Comer Children’s Hospital Cystic Fibrosis Center

The University of Chicago Medicine Adult Cystic Fibrosis

More samples available on request.

Annual Reports

Momentum in Medicine
Rush Department of Internal Medicine (PDF)


Brochures

The Rush Center for Skull Base and Pituitary Surgery (PDF)

The Fetal Cardiac Program at Rush (PDF)

i-CAT FLX Cone Beam 3D System brochure for dentists (PDF)

More samples available on request.

Thought Leadership and Ghostwriting

Samples are available on request.

Patient Education

Samples available for children, women, seniors, and patients managing chronic conditions.

Continuing Education, Training, and Webinars

Courses

Sample E-Learning Courses for CMR Institute:

  • Accountable Care Organizations and Future Healthcare Delivery
  • The Affordable Care Act and Its Implications for the Pharmaceutical Industry
  • The Entry of Biosimilars into the U.S. Market
  • Inside the C-Suite
  • The Oncology Care Model: Implications for Oncologists and the Industry
  • Population Health Management: A Strategy for Higher Quality and Lower Costs
  • Today’s Medical Groups and the Transition to Value-Based Care
  • Understanding MACRA and Its Impact on Physicians
  • Value-Based Care and the Changing Healthcare Delivery Model

Webinars

Sample Webinars for CMR Institute:

  • Designing Leadership Development Programs That Deliver
  • Risk Contracting: A New Path to Partnering with Key Customers
  • How Healthcare Trends Will Shape Market Access Strategies
  • Finding Common Ground: Aligning with the C-Suite on Shared Goals
  • Navigating and Selling in Today’s Specialty Market
  • Opportunities for Industry: Payers, Providers, and Population Health
  • Selling in a Dynamic Hospital Environment