Portfolio

This is just a sample of recent work. Please contact Laura for more clips.

Editorial

For Healthcare Executives

Marcus Whitney Says It’s Time Healthcare Leaders Embrace Disruption
HFM Magazine Cover story

A Game Changer? Potential Blockchain Applications in Health Care
HFMA Leadership

Metro Health Improves Cash Flow by Offering New Payment Options
HFMA Revenue Cycle Strategist (PDF)

Cleveland Clinic Saves $22M in Pharmacy Costs by Developing Dashboard Tool
HFMA Healthcare Cost Containment cover story

Managing Cybersecurity Threats
HFM Magazine cover story (PDF)

The Opioid Crisis: A Shared Responsibility
ACHE Healthcare Executive Magazine (PDF)

Retaining Your Most Valued Resource
ACHE Healthcare Executive Magazine (PDF)

Disrupting Healthcare from Within
ACHE Healthcare Executive Magazine (PDF)

The Future of Healthcare Finance: Focusing Your Strategies Amid Uncertainty

ACHE Healthcare Executive Magazine cover story (PDF)

Growing Your Trust Equity: New Strategies to Communicate When Errors Occur

ACHE Healthcare Executive Magazine (PDF)

More articles for healthcare executives are available on request.

For Physicians and Providers

How Physicians Can Fight Misinformation About Vaccines
Medical Economics

Transformative Medicine

University of Chicago Biological Sciences Division Medicine on the Midway (PDF)

Subspecialty Clinics Provide Team-Based Approach to Diabetes and Endocrinology Care
University of Maryland Rounds, produced by BlueSpire Strategic Marketing (PDF)

More articles for physicians and other providers are available on request.

For Pharmaceutical Executives

The Oncology Market: Six Key Trends for the Next Three Years
Executive Brief for Health Strategies Group (PDF)

Social Learning: How to Tap Its Potential
FOCUS Magazine, ghostwritten for CMR Institute (for the Life Sciences Trainers & Educators Network) (PDF)

More articles for pharmaceutical executives are available on request.

For Consumers

Health Insurance When You’re Pregnant
WebMD

How Well Are You Handling Your Heartburn?

Heartburn Health Check, WebMD

Is Your Blood Pressure in Check?

Hypertension Health Check, WebMD

More articles for consumers (including patient profiles) are available on request.

Content Strategy and Thought Leadership

Web Content

The University of Chicago Medicine Geriatric Oncology

The University of Chicago Medicine Center for Pelvic Health

The University of Chicago Medicine Comer Children’s Hospital Cystic Fibrosis Center

The University of Chicago Medicine Adult Cystic Fibrosis

More samples available on request.

Annual Reports

Momentum in Medicine
Rush Department of Internal Medicine (PDF)


Brochures

The Rush Center for Skull Base and Pituitary Surgery (PDF)

The Fetal Cardiac Program at Rush (PDF)

i-CAT FLX Cone Beam 3D System brochure for dentists (PDF)

More samples available on request.

Thought Leadership and Ghostwriting

Samples are available on request.

Patient Education

Samples available for children, women, seniors, and patients managing chronic conditions.

Continuing Education, Training, and Webinars

Courses

Sample E-Learning Courses for CMR Institute:

  • Accountable Care Organizations and Future Healthcare Delivery
  • The Affordable Care Act and Its Implications for the Pharmaceutical Industry
  • The Entry of Biosimilars into the U.S. Market
  • Inside the C-Suite
  • The Oncology Care Model: Implications for Oncologists and the Industry
  • Population Health Management: A Strategy for Higher Quality and Lower Costs
  • Today’s Medical Groups and the Transition to Value-Based Care
  • Understanding MACRA and Its Impact on Physicians
  • Value-Based Care and the Changing Healthcare Delivery Model

Webinars

Sample Webinars for CMR Institute:

  • Designing Leadership Development Programs That Deliver
  • Risk Contracting: A New Path to Partnering with Key Customers
  • How Healthcare Trends Will Shape Market Access Strategies
  • Finding Common Ground: Aligning with the C-Suite on Shared Goals
  • Navigating and Selling in Today’s Specialty Market
  • Opportunities for Industry: Payers, Providers, and Population Health
  • Selling in a Dynamic Hospital Environment